Nix Liu Xin

Nix Liu Xin — Chinese-born US-based tech innovator and digital artist — works with emerging mediums and technologies such as motion visual arts, architecture, extended reality, 3d scanning, robotics, and artificial intelligence for the world's top brands and organizations. His creativity centers around the iconic "phygital" realities merging fluid forms, movements, visual effects, colors, and sounds at the intersection of real and virtual worlds.

As the founder and creative director of Play.Work, a media art and tech company, Nix has collaborated with Mercedes-Benz, Burberry, Bosie, Chris Lee (Li Yuchun), London Fashion Week, Microsoft, Miss Grit, NYLON, Polestar Cars, SCI-Arc Robot Lab, Victor Ma (Ma Boqian), Wallpaper, WhatWorld Club, etc., to create bespoke films and music videos fusing CGI virtual and live-action real worlds.

Since 2024 he has been building spatial AI ventures — internal R&D first, then a run of collaborations — which in 2026 became 01.SPACE, where he is Founder and CEO. It lets creators build interactive 3D with AI, right in the browser: creative capabilities become blocks — assets, effects, behaviors, controls — and an agent assembles them into a workflow the creator can see, change, and reuse. Backed by MiraclePlus (Y Combinator China).

Nix holds a Master in Design Studies (Media/Technology) from Harvard University Graduate School of Design, where he cross-registered at MIT Media Lab. He also holds an M.Arch 2 degree from SCI-Arc; and a B.A. in Architecture with an Honors degree from the University of Liverpool where his graduation project won Sheppard Robson Jicwood Prize.

Nix was endowed with numerous awards. To name a few: he won the first prize of the prestigious CGarchitect 3D Awards 2020 and was nominated in 2019; he was selected as one of 12 artists to hold solo exhibitions at Lianzhou Foto Festival in 2019. Recently, Nix co-curated the international New Digital Design Forum, and invited world-renowned artists, designers, and professors to bridge the communication of Post-Digital culture between west and east. Nix has been invited to give guest lectures and speakings at UCL Bartlett School of Architecture, Tongji University, Gensler SF, etc. Additionally, his works have been exhibited at World Trade Center in New York City, Los Angeles, Liverpool, Beijing, Suzhou, Shanghai, and so on.